The Sausage Story
In 2014, Not Dogs kicked off the meat-free journey in muddy festival fields building up a loyal tribe of fans that followed the brand to the first fast-casual restaurant that opened in 2016.
Not Dogs is now focusing efforts to bring the unique style of meat-free fast food to more people by collaborating with theme parks and other leisure destinations across the UK.
The Mission - To Make Fast Food Meat-Free
Not Dogs answers the demand for great tasting,
trustworthy fast food that’s not only better for us, animals and the environment but more accessible and appealing to everyone; vegetarians, vegans and meat-eaters alike.
Not Dogs changes perceptions of fast food. We make traditional, old-fashioned fast food a thing of the past and bring meat-free fast food to the mainstream. We believe meat-free is the future of fast food and Not Dogs do it better than anyone else.
Our Aims - Better Fast Food for Us, Animals and the Planet
To help people reduce their processed meat intake by creating delicious, satisfying fast food that tastes as good (actually better!) than meat counterparts
To contribute positively towards climate change. Eating less meat is the single biggest, and easiest, way to reduce our environmental impact on the planet
To take a step towards preventing animal cruelty and suffering and to help others do the same in a simple, compassionate and trustworthy way
Eat. Sleep. Not Dogs